The way we get our information has evolved dramatically over the years. Once upon a time, print, radio, and TV were the main sources for keeping up with the world around us. Now, with podcasts, social media, digital platforms, and streaming content, people can curate their own feeds and pick how they want to receive information.

In the midst of all this change, one thing that’s remained steady is Lewis Automotive’s commitment to evolving with their community. They’ve been selling cars in Northwest Arkansas for decades, and it’s been a treat to watch them grow, adapt, and thrive right alongside the region they serve.

If you’ve been in NWA for a while, you might remember their March Madness events at the Washington County Fairgrounds or even the Northwest Arkansas Mall. But now, Lewis has built an incredible new space right off the bypass—a supercenter of sorts—that’s not only home to a huge selection of vehicles, but also a hub for connection and community.

Their March Madness sale is happening now, and they’ve transformed their lot into something much more than just a car dealership. Think food trucks, free car washes (every Friday, and sometimes every day through the end of the month!), live podcasts, and an energy that feels more like a block party than a showroom.

They’re even hosting the Crossroad Conversations Podcast, where real talk and real stories come to life. It’s another great example of how Lewis Automotive is finding new ways to connect and engage with their audience—on and off the lot.

Clay Simpson and his team—sales at Shiloh, the supercenter, and beyond—have done a great job of keeping things fresh, fun, and memorable. There’s something to be said about branding in today’s world. Nicknames like “Two Chains” and clever hashtags like #dreamsindriveways stick around because they’re tied to an experience, not just a sale. And that’s exactly what Lewis Automotive understands: the data shows people might forget a salesperson’s name, but they remember the experience of the exchange.

Vehicles are a must to get around in Northwest Arkansas, and Lewis Automotive has been a reliable name for generations. If you haven’t stopped by their new location yet, now’s the perfect time. Check out the deals, grab some lunch, and drive off with your car sparkling clean—and maybe even a new set of wheels.

Star Shopper NWA continues to highlight businesses like Lewis that are doing it right—connecting, evolving, and serving their community with pride.